Category Archives: Getting to Initial Traction

My Top 10 Year One SaaS Mistakes. Save Yourself Some Pain & Just Don’t Make Them Yourself.

I try to focus on positive things here on SaaStr.  I’ll leave negative to the critics.  It’s easy to be a critic.  It’s much harder to help and see the good in things.  The goal as SaaStr is to point

My Top 10 Year One SaaS Mistakes. Save Yourself Some Pain & Just Don’t Make Them Yourself.

I try to focus on positive things here on SaaStr.  I’ll leave negative to the critics.  It’s easy to be a critic.  It’s much harder to help and see the good in things.  The goal as SaaStr is to point

In SaaS, You Have to Love the One You’re With

Recurring revenue businesses are hard.  You need so many different types of people (sales, support, client success, demand gen, product, engagement, dev).  The customers complain, especially your most loyal ones.  You have to get on planes.  You have to grovel.

In SaaS, You Have to Love the One You’re With

Recurring revenue businesses are hard.  You need so many different types of people (sales, support, client success, demand gen, product, engagement, dev).  The customers complain, especially your most loyal ones.  You have to get on planes.  You have to grovel.

You Really Don’t Know if Your Market is Too Small For Quite a While

One of the things that causes a lot of anxiety in SaaS is market size.  If you’re creating the latest Pinning app, or Social Network, the odds are surely against you.  But in consumer internet, often you know if you

You Really Don’t Know if Your Market is Too Small For Quite a While

One of the things that causes a lot of anxiety in SaaS is market size.  If you’re creating the latest Pinning app, or Social Network, the odds are surely against you.  But in consumer internet, often you know if you

How To Know You’ve Hit Initial Traction In SaaS. The Moment When You’ve Got A Real Company.

There’s a common meme in Venture Capital that traction is tough to quantify, but you know it when you see it. Well, let’s take a stab at it anyway.  Quantifying it.  Because I don’t think Initial Traction is at all

How To Know You’ve Hit Initial Traction In SaaS. The Moment When You’ve Got A Real Company.

There’s a common meme in Venture Capital that traction is tough to quantify, but you know it when you see it. Well, let’s take a stab at it anyway.  Quantifying it.  Because I don’t think Initial Traction is at all

If You Have 10 {Unaffiliated} Customers in SaaS — You Have Something.

One of the tough things in SaaS, a downside of the fact that it compounds, is that you’re always running on the Habitral.  That makes it really hard to see your moments of success, and perhaps even more importantly —

If You Have 10 {Unaffiliated} Customers in SaaS — You Have Something.

One of the tough things in SaaS, a downside of the fact that it compounds, is that you’re always running on the Habitral.  That makes it really hard to see your moments of success, and perhaps even more importantly —

How to Get From 1.0 Launch to Traction in SaaS

Building 1.0 products is tough.  Creating something from nothing is hard, a relatively rare skillset.  You need tenacity, creativity, amazing developers, a keen understanding of your market both today and 24-36 months out.  … But in the end, it’s the

How to Get From 1.0 Launch to Traction in SaaS

Building 1.0 products is tough.  Creating something from nothing is hard, a relatively rare skillset.  You need tenacity, creativity, amazing developers, a keen understanding of your market both today and 24-36 months out.  … But in the end, it’s the

Want to Understand SaaS? If Nothing Else — Understand That It Compounds

If you haven’t done a SaaS start-up before, it’s different.  The reasons are many, but I think they can almost all be summed up in one key factor: SaaS compounds. What does this mean, that SaaS compounds? It means it’s

Want to Understand SaaS? If Nothing Else — Understand That It Compounds

If you haven’t done a SaaS start-up before, it’s different.  The reasons are many, but I think they can almost all be summed up in one key factor: SaaS compounds. What does this mean, that SaaS compounds? It means it’s